It was last weekend when I went. It has the word ‘town’ in its name so, I thought, it must actually be a town. Seems reasonable to me. Being an ‘outlet’ town, I was expecting something similar to Bicester Village, Vicolungo or Serravalle.

I don’t really like them, as you may remember but this was one of the first in this area and is in Switzerland and, travelling by road, to and from the UK, I have passed it many times.

In fact, it’s only just past Como, so immediately, one thinks of beauty with the backdrop of the Alps.

And, as it was so famous, I did want to see it. It’s less than an hour from Milan and easy to get to (Motorway all the way unless you don’t want to pay the annual motorway fee in Switzerland.

Apart from the fact that it rained all day; we weren’t high enough to see snow-capped mountains; and the place itself – it was wonderful.

So, why didn’t I like it? Well, it’s not a town. It’s called Fox Town but, really, it’s a shopping centre (or mall, to you Americans). And a very ugly one at that. Everything seems Italian (the language, the people) except the currency which is Swiss Francs. The prices are not so cheap for the fact that it’s stuff that’s already out of fashion – certainly no cheaper than Vicolungo or Serravalle, although on the plus side, the guy assistant in Iceberg was rather cute.

Overall, much more of a disappointment than I thought would be possible. And then, back in Milan and my umbrella was ‘borrowed’.

To be honest, if it’s a nice day, I would prefer one of the other outlet centres, should you be visiting here and insist on doing outlet shopping.